THE MOST DETAILED MAJOR EVENT PRODUCTION PLAN

Plan Production Before You Produce

Break your event production into clear steps, resources, costs, tasks, and responsibilities — before you start buying, booking, or building. One plan, fully detailed, so preparation and delivery stay under control from day one.

Failing to Plan Is Planning to Fail

I’ve produced dozens of events, been inside hundreds, studied thousands.

Too many end up “good enough” — not because the idea was wrong, but because the production plan wasn’t really there.

Most teams skip proper planning.

They jump into booking venues, signing suppliers, sending maps — but leave out the simple, detailed script that makes preparation clear and delivery smooth.

I built this approach (and Bonacube App) because I wanted one practical way to break production into steps, costs, tasks, and roles — before spending money and time fixing gaps later.

It’s not magic.

It’s just planning done properly, before it’s too late.

Introduction to Event Production Planning by Jesse Kiuru, Eventpreneur

9 STEPS TO BUILD YOUR EVENT PRODUCTION PLAN

Step 1. Event Master Plan → Big picture confirmed

Step 2. Event Design → Break down journeys, stages, steps

Step 3. Event Inventory → What we have, what we need

Step 4. Event Production Planning → Script each step, what’s needed

Step 5. Event Production Budgeting → Link costs to steps

Step 6. Event Co-Planning → Share, adjust with the team

Step 7. Event Planning Progress → Track status and gaps

Step 8. Event Tasking → Convert the plan into preparation tasks

Step 9. Event Re-Planning → Improve and speed up next time

👉  These build a clear, ready-to-use production plan that gives you the real, approved, tasks for preparation.

  • The start of any event production plan.

    Locks the big picture.

    Vision and goals confirmed.

    Event budget approved.

    Key contracts ready.

    Roles and responsibilities clear.

    Easy to check — anytime you plan.

    Without this, every next step risks drifting off track.

  • Think customer first.

    Design what they see and use.

    Break it down — don’t plan big, plan small.

    First: Storyboards — split the event by customer groups.

    Then: Stages — map the journey: arrival, use, exit.

    Then: Steps — plan the actions, touchpoints, moments.

    This is where good experience lives.

    Good event design starts from the customer’s view, not just operations

  • Work with what you have first.

    Four main resource types:
    Space.
    Stuff.
    Staff.
    Services.

    List them all.

    Split them into clear categories.

    Like:

    Venues → areas → rooms.
    Products → subcategories → items.
    Staff groups → teams → roles.
    Services → areas → providers.

    Before you start spending, know what you have.

    A solid inventory also creates a base for sourcing, contracting, HR planning, or sponsor agreements.

  • I call this Event Scripting.

    Script each step.

    One by one.

    Link the script:

    Spaces → where it happens.
    Stuff → what’s used.
    Staff → who does it.
    Services → who supports it.

    Add:
    Time of use.
    Cost estimates.
    Notes for build-up.

    This script becomes the working blueprint for your preparation phase.

    If you skip this, you’re left with loose lists that don’t match what’s really needed - not just wished.

  • Every resource comes with a cost.

    Estimate:
    Spaces
    Stuff (Equipment and Supplies)
    Staff (People)
    Services.

    Attach costs to:
    Storyboards
    Stages.
    Steps.

    Use past data or supplier talk to get closer.

    Connect every cost back to the step or stage it belongs to, so you see exactly what drives your budget.

    Review and adjust before confirming suppliers — it’s cheaper now than during build-up.

  • The realiity in major events.

    Many plans - many owners.

    But, tt should always be:

    One plan — many owners.

    Split the plan:

    Venues to venue leads.
    Products to product owners.
    Staffing to HR.

    Keep it connected.

    It keeps everyone working on the same base — not ten versions nobody checks.

    Agree early.

    Adjust before delivery.

  • While planning your event production.

    Know where you stand.

    Check:
    What’s ready.
    What’s missing.
    Who owns it.

    Track:
    Inventory use.
    Confirmed tasks.
    Loose ends.

    Dashboards help.

    So do simple sheets.

    Spot the missing pieces before they cause problems.

  • Plans alone don’t move people.

    Convert scripts:

    Into clear task lists.

    • By customer journey.

    • By venue.

    • By team.

    • By service provider

    • etc.

    This way tasks go to:

    The right people.

    with the right information.

    At the right time.

    Make tasks usable in your project or task tools, so teams don’t waste time digging through slides.

  • A plan that only lives once is wasted.

    After event delivery.

    Compare:
    What worked.
    What didn’t.

    Fix gaps.
    Keep what’s proven.

    Next time:
    Faster start.
    Better outcome.
    Less waste.

  • There is a digital tool for all this.

    One digital platform for the full event production planning flow.

    • Design storyboards.

    • Build stages and steps.

    • Keep your event inventory clear.

    • Script event production plans

    • Create tasks

    • Monitor Event production costs.

    • Share plans for co-planning.

    • Turn plans into real tasks for event preparation.
      Re-use plans for the next project — faster.

    No lost files.

    No guesswork.

    Just one place for how your event runs — before, during, and after.

    Check this out 👉 bonacube.com

Bonacube APP — Made for Detailed Event Production Planning

Most event tools help you track tasks after the plan exists.

Bonacube app is built for the step before that.

Designing, scripting, costing, and breaking down the event production plan you create with this app.

So your preparation runs smoother and your implentation doesn’t miss the details.

I built Bonacube App, because no other tool did this the way I needed it done.

Now you can use it too.

Bonacube App - What is it?

Bonacube App - Why to use it?

Bonacube App - How to use it?

Support for Event Organisers and EVENT PLANNERS

Every event talks about a plan — but too many rush into prep without building it properly.

I can help you design and lock a detailed event production plan that actually works when real people, budgets and suppliers hit the ground.

Here’s how:

✅ Bonacube App — the tool to hold it all in one place (beta version for early paid users).

✅ Practical Guides — proven structure to break your event down step by step.

✅ 1:1 Consulting — direct help to map, cost and script your full production.

✅ Ready Templates — clear sheets for inventory, tasks, budgets and co-planning.

No fluff, no lost slides — just the full plan, clear and ready, before you spend a cent on preparation.